en:About SEAT:History:1990 GB/EN
SEAT brand history 1990s - SEAT Toledo sedan cars in Toledo city

Strengthening bonds

1990s

Volkswagen drives us toward a greater future. Martorell plant opens. Production reaches 10M cars.    

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SEAT brand history 1990 - Martorell new car factory

1990

Volkswagen takes on 99.99% of SEAT. Car number 8 million rolls off the tracks. This is transformation at its boldest.

SEAT brand history 1991 - original SEAT Toledo saloon sedan car

1991

The SEAT Toledo, our first creation with Volkswagen, debuts at the Barcelona Motor Show. Innovation in progress.

SEAT brand history 1992 - Olympic Games 1992 parter SEAT Toledo on running athletics track

1992

Official XXV Olympics Games partner and sponsor. 2000 cars to get organisers and athletes moving.

SEAT brand history 1993 - SEAT Cordoba car in new Martorell factory

1993

Welcome, SEAT Cordoba. In addition, His Majesty King Juan Carlos I opens the Martorell plant, producing the 2nd generation Ibiza.

SEAT brand history 1995 - SEAT makes 10 million cars made SEAT Toledo sedan saloon car

1995

Car number 10 million, a Toledo, has the honour of being driven first by His Royal Highness the Prince of Asturias.

SEAT brand history 1996 - FIA World Rally Chanpionship SEAT Ibiza Kit Car sports car CUPRA brand

1996

The year of the Ibiza CUPRA. Plus, the SEAT Ibiza Kit Car wins the FIA World Rally Championship, and the SEAT Alhambra debuts in Geneva.

SEAT brand history 1997 - SEAT Arosa car blue

1997

The SEAT Arosa says hello, with the SEAT Cordoba Vario. And another victory at the FIA World Rally Championship for the SEAT Ibiza Kit Car.

SEAT brand history 1998 - SEAT Cordoba World Rally Championship

1998

The SEAT Cordoba WRC hits the track at the World Rally Championship, while the new SEAT Toledo captivates at the Paris Motor Show.

SEAT brand history 1999 - SEAT Leon original

1999

New identity: blue & white become red & silver. The SEAT Leon comes up fast with a 180hp engine, 6-speed gearbox and 4-wheel drive.